Tequisquiapan, one of the most emblematic Magical Towns in Querétaro, has become a must-see tourist destination thanks to its colonial charm, traditions, and vibrant culture. However, Oscar and Natanael, a couple of Querétaros passionate about their land, decided to go a step further to promote this unique place. This is how it was born "Pasa por Tequis", a civil association that seeks to attract tourism in a creative and dynamic way, offering an enriching and personalized experience for each visitor.
The central concept of "Pasa por Tequis" It is a passport that tourists can acquire and carry with them during their visit. Not only does this passport serve as a practical guide, but it also acts as an incentive to explore the best that Tequisquiapan has to offer. It includes routes with carefully selected recommendations, covering:
In addition, the passport includes stamp spaces, where visitors can collect them when visiting participating locations. This makes the trip an interactive and gamified experience, perfect for tourists of all ages.
"Pasa por Tequis" not only benefits visitors, but also local businesses. By recommending specific establishments and activities, the initiative encourages consumption in small businesses, promoting the economic development of the region. In addition, by highlighting cultural routes and unique experiences, it helps to preserve the traditions and identity of the people.
On the other hand, the idea of the passport reinforces the sense of community, as businesses and cultural institutions come together in a collaboration that benefits everyone. Tourists, on the other hand, feel part of an authentic and close experience, which increases the likelihood that they will return and recommend the destination.
The "Pasa por Tequis" initiative represents a clear example of how innovation and love for local culture can transform tourism. In a world where more and more people are looking for authentic and personalized experiences, this passport becomes a powerful tool to connect visitors with the essence of Tequisquiapan.
So, if you're planning your next getaway, stop by Tequis! Discover its colors, flavors and traditions through this unique experience that will take you to explore every corner of this magical destination.
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